What Is the ‘Before-After-Bridge’ Copywriting Technique?

April 28, 2022
Ellie Kulick

Read more

Copywriting
March 24, 2022

What Is the AIDA Copywriting Framework and How to Use It?

If you are looking for a solid marketing framework that is fail-proof for your content strategy, then you are in the right place. You will uncover a widely accepted AIDA marketing model, the examples of using it, and the shortcomings to watch out for.

Copywriting
April 28, 2022

What Is the ‘Before-After-Bridge’ Copywriting Technique?

BAB (Before-After-Bridge) copywriting principle is used to move a prospect from one emotional state to another. You’ll use it to raise doubts and then provide the solution. This proven technique will persuade prospects to buy your product or service.

Copywriting
April 28, 2022

What Is the FAB Copywriting Framework and How to Use It?

A copywriting formula will provide you with a template for telling a short and effective tale. Readers will stop, sit up, and pay attention if the narrative in your headlines is of high quality. A formula will assist you in organizing the message you're attempting to convey into the most convincing format feasible.